"Image #In_Love_Mecca" is a community participation launched by Masar destination on the occasion of the International Day of Photography to support creative mobility and enrich the visual library, through a competition that provides an opportunity for creators to share their distinctive shots of different aspects of the holy city of Makkah, and win cash prizes based on the public's vote.
- 19th of August: Start receiving entries
- 25th of August: End of receiving entries
- 25th of August: Starts sorting posts and selects the top 6 photos
- 30th of August: The 6 best photos will be posted to vote for the public
- 30th of August: Public voting is available and 3 winners are determined based on the largest number of likes in the total of the two platforms, Twitter and Instagram, and in the event of two participations being equal, the voting period will be extended for one day and announce
- 5th of September: Voting ends at 23:59
- 6th of September: Announcing the winners